The study from one of the UK and lreland’s motorcycle insurance brokers, Carole Nash, asked over 1000 adults to rate the looks of the opposite sex when dressed as bikers, compared to plain driving attire. The aim of the experiment was to attempt to change perceptions of how bikers are viewed and to overturn any negative stereotypes.
In five out of six cases, members of the public dressed as motorcyclists were voted as more desirable than when dressed as drivers, making biking leathers and boots the go-to garments for those wanting to impress. it’s not just levels of attractiveness which came out in favour of motorcyclists as riders are also seen to have positive personality traits. The results showed that people who own a motorcycle are viewed as adventurous by a third of the opposite sex (34%), closely followed by daring (28%) and fun (26%).
The research further revealed that one in four men would pretend they owned a motorbike, with almost a third (31%) also saying they would go the whole way and Iearn to ride one if they knew it would impress a potential partner.
Interestingly, men feel more comfortable than women at getting on the back of a member of the opposite sex’s motorbike, with almost half (44%) of men saying they would compared to 34% of women.